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Spotify Memories

How might we get listeners to soundtrack & share their life through Spotify?

Spotify memories is a concept created for the d&ad new blood challenge which asked to "Get listeners to soundtrack and share their life through Spotify". Spotify memories is a new feature to the Spotify app where users are able to upload photos as memories with a song attached to that moment. Users are also able to see other memories under specific songs, and share/like their friend's memories.  

Ideation - Morgan Willo & Kit Cameron

Copywriting - Morgan Willo & Kit Cameron

Art Direction - Kit Cameron

App Design - Morgan Willo

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While you're here, why don't you

check out some songs i <3

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